The Marketing Health Check
Eight questions. Two minutes. A clear score across the four dimensions that decide whether your marketing pays for itself — plus a recommended next step. No email required, no follow-up sequence.
Do you have a written marketing strategy your team can work from?
Four dimensions, one honest score
Marketing fails for predictable reasons. The health check scores the four that decide whether the money you spend comes back as pipeline.
Strategy
Whether someone senior owns a written plan — segments, proposition, priorities and budget — rather than reacting to opportunities as they arrive.
Measurement
Whether you can see cost per qualified enquiry by channel, the number that decides where the next pound of budget should go.
Channels
Whether paid and organic search are managed against commercial outcomes, not vanity metrics like clicks and impressions.
CRM & Systems
Whether your CRM and sales-marketing handover report honestly and automate the routine, so the team isn't the bottleneck.
Questions about the Health Check
Want a senior view on your scores?
The check tells you where the gaps are. A free discovery call looks at your actual numbers and tells you how to close them.